Search Engine Optimisation for Beginners – Driving traffic to your website

Posted by aatc on Dec 12, 2011 in Search Optimisation | 0 comments

This session is aimed at users who are new to SEO , and will cover the basics of how you should go about getting your site recognised by search engines, tips and hints at improving your sites ranking, and how you can begin to drive vistors to your site. What will be covered ? Introduction to SEO What is SEO and why is it important to my website? Keywords – Long tail, short tail Domain Tips Site Content / Meta Tags What are internal and external links and why do I need them? Page names / Permalinks Webmaster Tools Sitemaps What not to do We will be covering the following topics: On completion of this session you should have a good basic understanding of the key aspects of Search Engine optimising your site, allowing you to get the first few important steps under way.